Program Promotion & Publicity
What information will your group/attendees want? Your exhibitors? What non-member groups might be interested in your meeting topics? Will your event generate news that could be of significant interest to the general public? Answering these questions will help you establish both a schedule of promotional mailings designed to increase attendance, and a publicity campaign aimed at reaching the media. Meeting Matters Plus can help you answer these and other important questions needed to develop your own special and dynamic marketing/promotion plan.
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